Life threw me some curveballs in 2022. The unexpected loss of my father and cousin shook my world. Then, I was laid off from my comfortable job at Google. It was a time of profound uncertainty, but it also forced me to confront a long-held dream: to build something of my own.

My dad was an entrepreneur, and I always knew I wanted to follow in his footsteps. I started experimenting with content creation, initially just sharing my passion for vintage fashion. But then, I realized I could apply the data-driven strategies I honed during my years at Google, where I advised major brands like Sephora and Lowe's on their digital marketing.

Slowly but surely, my social media following began to grow. I connected with incredible small business owners who were struggling to navigate the digital world. I saw a gap in the market and realized I could use my unique blend of creativity and data-driven insights to help them succeed.

Today, I've built a community of over 230K followers across TikTok and Instagram, and I've successfully launched my own vintage clothing store in Brooklyn. We've leveraged the power of social media to grow our business organically, leading to lines out the door every weekend. Now, we're even expanding with pop-up markets across the US!

My journey has been a testament to the power of resilience, creativity, and the importance of finding your own path. I'm passionate about empowering other entrepreneurs to achieve their dreams, and I'm excited to share my knowledge and experience with you.